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Touch  * By Courtney Maum  * G.P. Putnam’s Sons

Hardcover, $26.00 * May 30, 2017 * 303 pages

Courtney Maum had the guts to write a book that needed to be written. TOUCH is about the far-reaching ability of trend forecasters and our dependency on cellphone apps. The norm of employing all matter of electronic devices severely restricts our individual nature and our ability to make decisions for ourselves. Yes, there is a positive side to being connected. I’m one of the millions of people who has all manner of devices. As the author’s protagonist states, once in a while we have to put down our phones, tablets, laptops and reach out to each other the old-fashion way.

TOUCH introduces us to Sloane Jacobsen, an American trend forecaster and her French partner, former market researcher turned neo-sensualist, Roman Bellard, who is literally a man on a mission and beyond obsessed. Sloane began in the beauty industry, working her way up to unofficial creative director at a French cosmetics giant. But Sloane is at a pivotal point in her life where she’s focusing less on thinking about what will be the next popular “must have” and more on yearning to be part of a loving family.

When the opportunity comes for her to leave Paris, and head back to the U.S., she grabs onto it. Perhaps she would be able to renew her fading interest in electronics and new technology through a job offer with Mammoth, which is a huge, ultra-modern, forward-thinking app, furniture, and whatever else they can make a ton of money on company. Now, she’s dealing with trying to be the company’s motivator, organizer, and market diva. At home, she has to deal with a partner that doesn’t want to have a sexual relationship and dresses in a tight Zentai suit so he can’t be touched at all.

All I can say is the tension mounts and Sloane isn’t the only one that’s fed up with the loss of human touch and real relationships. Loved the book. Loved Sloane. Loved her self-navigating car. Loved the topic. Not in love with the partner at all. Yes, folks, this one will have you thinking about your technological addictions. Not sure what I didn’t like. Maybe that her family should have welcomed her back and showed her how much they loved her. Maybe how business really operates and doesn’t care about people at all.

Five hugs, kisses, and put down the damn cellphone out of five

Denise Fleischer


August 11, 2017